Equipion is a new format of a sports outfit center.
Here, professional athletes can get a full range of services to have their gear ready and find unique products by world-famous brands: Salomon, Arcteryx, Atomic, Suunto and Wilson.
We launched a website where you can learn everything you can about the center’s services and news, go through the full catalogue of products and reserve them for pickup at an offline shop.
To ensure effective automatic e-mail distribution, we set up the website integration with a service by our partners, Mindbox. Users receive e-mails on news subscriptions, order status updates, notifications of products becoming available, etc.
You can easily access the catalogue of any brand just by clicking its logo.
We have implemented a product comparison feature to make it easier for you to select the right thing. Specifications of compared products and their differences are clearly visualized on a separate page.
Basket and checkout are on the same page — it takes just a couple of clicks and a few mandatory fields to reserve a product.
Thanks to pop-up tips, users can quickly understand what action is required at this moment: for example, enter a correct promo code before application or log in to leave feedback.
We continue to develop and support the project after the launch, implement new functions and tune-up interfaces based on actual customer feedback.